{"id":157577,"date":"2024-06-10T11:09:35","date_gmt":"2024-06-10T15:09:35","guid":{"rendered":"https:\/\/modernfarmer.com\/?p=157577"},"modified":"2024-08-30T00:45:06","modified_gmt":"2024-08-30T04:45:06","slug":"meet-the-pecan-farmer-who-wants-to-change-the-plant-based-milk-scene","status":"publish","type":"post","link":"https:\/\/modernfarmer.com\/2024\/06\/meet-the-pecan-farmer-who-wants-to-change-the-plant-based-milk-scene\/","title":{"rendered":"Meet the Pecan Farmer Who Wants to Change the Plant-Based Milk Scene"},"content":{"rendered":"

The wild pecan (<\/span>Carya illionoisnensis<\/span><\/i>) is the only major nut native to North America (depending upon who you talk to, that is. Some say it\u2019s the only native nut, while others cite the eastern American black walnut as an indigenous species). The drought-tolerant trees grow in a belt that extends from northern Mexico to northern Illinois, with the pecans peaking in Texas, New Mexico and Georgia.\u00a0<\/span><\/p>\n

\"\"
Tree shaking during late October at Sorrells Farms in Comanche, Texas. Photography courtesy of the Texas Pecan Growers Association.<\/figcaption><\/figure>\n

Plant-based milks have proliferated in the marketplace over the past 15 years; a <\/span>2020 study<\/span><\/a> notes that they accounted for 15 percent of all milk sales and 35 percent of the plant-based food category, totaling <\/span>$2.6 billion<\/span><\/a> in sales.<\/span><\/p>\n

And there are a lot of milk alternatives out there. Almond, pistachio, macadamia, hazelnut, walnut, cashew, peanut, soy, pea, potato, oat and hemp are just some of the options for anyone forgoing traditional dairy. Yet, pecan milk has been largely absent from the plant milk space.\u00a0<\/span><\/p>\n

\"Take<\/a><\/p>\n

\u201cI feel like pecans haven\u2019t had a place in the market because no one grower or conglomerate had a significant supply of nuts to make the milk into a national or global product,\u201d says Kortney Chase. Growing up in southeastern New Mexico, her family would harvest pecans from their farm and make creamy milk from the buttery-tasting nuts. The family would add it to cereal or drink it straight. Years later, Chase wanted to share her love of pecan milk with the world, so she launched <\/span>Pecana<\/span><\/a>, in late 2023.\u00a0<\/span><\/p>\n

\"\"
Kortney Chase. Photography by Samantha Marie.<\/figcaption><\/figure>\n

People have tried to introduce pecan milk into the plant-based space before, with varying degrees of success. In 2014, Houston\u2019s <\/span>MALK Organics<\/span><\/a> became the first brand to make pecan milk, although it was later discontinued; the company now makes almond and oat milk. In 2015 and 2016, Atlanta became home to <\/span>Treehouse Naturals<\/span><\/a> and <\/span>Pecan Milk Co-op<\/span><\/a>, respectively. The former is now the only brand manufacturing canned pecan milk.<\/span><\/p>\n

\"Read<\/a><\/p>\n

Pecana sources its pecans directly from its own farms\u2014those same orchards in which Chase grew up. A third-generation pecan farmer, Chase\u2019s family started <\/span>Chase Pecan<\/span><\/a> in Artesia, New Mexico, in 1986. In 2003, Chase Pecan relocated from New Mexico to San Saba, Texas, the self-proclaimed \u201cPecan Capital of the World.\u201d The Hill Country town is home to what may be the oldest fossilized pecans on record; the remnants discovered on the banks of the Colorado River in San Saba are estimated to be at least 65 million years old.<\/span><\/p>\n

But, the pecan holds a special place for Texans in particular; in 1919, it was declared the state tree because of its role in Texas heritage, economy and culture. Pecans were also a crucial food source for the indigenous peoples of the region, whose upriver trade routes expanded the nut\u2019s habitat and eventual agricultural terrain. But pecan growers in Texas have <\/span>faced hardship<\/span><\/a> in recent years due to climate change, crop input costs, water expenses and lack of labor.<\/span><\/p>\n

\"\"
Pecan trees in Brownwood, TX. Photography via Texas Pecan Growers Association.<\/figcaption><\/figure>\n

Chase Pecan<\/span><\/a> is now the leading grower of pecans, with 13,000 cultivated acres comprised of tenant farmer-occupied estate orchards and small family farms in Texas, New Mexico and Arizona, with roughly 3,000 acres of that land dedicated to organic farming. The company specializes in the Pawnee (a large, buttery variety popularized in the western states by Kortney Chase\u2019s father, Richard) and Western Schley (a small, crunchy variety) pecans. It\u2019s also one of the largest manufacturers of pecans, harvesting an average of 20 million pounds of nuts annually, which ensures Pecana gets a consistent supply.<\/span><\/p>\n

\u00a0<\/span>After graduating college in 2011, Chase set out to learn the manufacturing side of her family\u2019s business, as well as doing sales and market research. \u201cI would look at certain products like nut milk and wonder why they weren\u2019t made with pecans,\u201d she says.<\/span><\/p>\n

It wasn\u2019t until the pandemic, however, that Chase began formulating a \u201ccommercial nut milk that I wanted to drink.\u201d While higher in fat and calories than almonds, walnuts, hazelnuts and cashews, pecans make an indisputably creamy milk and, unlike oats, they don\u2019t require the addition of canola or sunflower oil to yield a product with an equivalent consistency.\u00a0<\/span><\/p>\n

\"\"
Pecan production. Photography via Chase Pecan.<\/figcaption><\/figure>\n

Because pecan milk is so new to the marketplace, there\u2019s little data comparing it to other plant milks, but its lower environmental imprint and the crop\u2019s long production cycle bode well for the future of the industry. Pecan trees take five to seven years to bear fruit, but they produce for up to 300 years. By contrast, almond trees don\u2019t bear fruit for three years and have an average production span of 25 years, while English walnuts bear fruit in four to seven years and have a 30-year production period.\u00a0<\/span><\/p>\n

\"Learn<\/a><\/p>\n

Pecans are also wind-pollinated, which means the trees can reproduce without human or insect intervention. These cross-pollinated trees yield larger, higher-quality orchard nuts (commercial pecan varieties are hybrids developed through controlled pollination).\u00a0<\/span><\/p>\n

Almonds<\/span><\/a>, by contrast, require pollinators for reproduction. California produces 80 percent of the global almond crop, which is aided by the importation of European honeybees, which then compete with and displace native species. Imported bees also die in large numbers due to pesticide exposure, parasites and disease.\u00a0<\/span><\/p>\n

\"\"
Nuts litter the ground after tree shaking at Sorrells Farms in Comanche, Texas. The workers at Sorrells Farms will now come through with harvesting equipment to collect the fresh crop. Photography via Texas Pecan Growers Association.<\/figcaption><\/figure>\n

Regardless of the type of plant milk you consume, \u201call tree nuts and legumes are, generally speaking, far more sustainable from orchard to manufacture than any milk from an animal,\u201d says Dana Ellis Hunnes, a dietitian and assistant professor at UCLA\u2019s Fielding School of Public Health. \u201cHowever, the degree of sustainability for one nut or legume to another varies as some are more water intensive than others, but tree nuts are a carbon sink because trees pull carbon out of the atmosphere and into their roots. Plant milks also require 50-percent less water and up to 10-percent less land than cow\u2019s milk and produce minimal greenhouse gasses.\u201d<\/span><\/p>\n

While dairy milk shouldn\u2019t be demonized, it does come with <\/span>a more significant environmental footprint<\/span><\/a>. \u201cThe primary reason is that you have to feed a pregnant or lactating animal more food, and this is inefficient,\u201d says Hunnes. \u201cWhen you consider the water use, emissions produced by the animals themselves and land use, plant milks will always win.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

The wild pecan (Carya illionoisnensis) is the only major nut native to North America (depending upon who you talk to, that is. Some say it\u2019s the only native nut, while others cite the eastern American black walnut as an indigenous species). The drought-tolerant trees grow in a belt that extends from northern Mexico to northern […]<\/p>\n","protected":false},"author":1980,"featured_media":157579,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":[33277],"meta":{"_acf_changed":false,"footnotes":""},"categories":[33293],"tags":[33302,33084,33079],"article-theme":[33291],"class_list":["post-157577","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-consumption","tag-business","tag-food","tag-plants-crops","format-mtmf","article-theme-people"],"acf":[],"yoast_head":"\nMeet the Pecan Farmer Who Wants to Change the Plant-Based Milk Scene - Modern Farmer<\/title>\n<meta name=\"description\" content=\"The wild pecan (Carya illionoisnensis) is the only major nut native to North America (depending upon who you talk to, that is. 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